Meetthe Founder.
Nouhaila Elazzouzi
Founder of SNO Consulting. I'm passionate about marketing, consumer behaviour, and the stories behind every business. I believe the strongest strategies come from listening carefully, asking thoughtful questions, and understanding people before making decisions. Through SNO Consulting, my goal is to help businesses transform insights into clear, purposeful strategies that create lasting impact.
The best decisions begin with understanding.
SNO Consulting was founded on a simple belief: the best decisions begin with understanding.
After working in market research and strategy, contributing to projects through Kantar and IFOP, and supporting globally recognised brands including LVMH, Moët Hennessy, L'Oréal Luxe, Kering, Coty, Nestlé, Amazon Prime, Ponant and Ulike, I saw how the strongest businesses consistently rely on insights rather than assumptions.
That experience became the foundation of SNO Consulting: helping businesses better understand their customers, their market and their position before making important marketing and business decisions.
Because every great strategy begins with understanding.
Understanding before action
Every recommendation begins with research and strategic thinking.
Evidence over assumptions
We believe better decisions come from meaningful insights.
Strategies built around your business
Every recommendation is tailored to your goals, your market and your challenges.
Long-term thinking
We focus on decisions that create lasting value rather than short-term trends.
Businesses across luxury, beauty, retail, hospitality, lifestyle and growing brands. Different industries, one shared challenge: making informed decisions in an increasingly competitive market.
Let's talk →